Supply chains inherently face levels of uncertainty. Meeting revenue targets, satisfying customers, and containing costs rely on companies being able to minimize that uncertainty and solve problems quickly and effectively. The complexities in today’s supply chains have overwhelmed current capabilities for most companies. To remain competitive, profitable and relevant in today’s disruptive and disconnected supply chain, companies need to innovate and advance their supply chain capabilities.  

Most companies don’t have the visibility across multiple tiers of suppliers, nor do they have visibility into a brand’s demand and fulfillment priorities. Suppliers need to be able to quickly make decisions that align with the priorities and strategy of the brand. For example, at the beginning of the COVID-19 pandemic, demand for semiconductors in the automotive industry plummeted, while semiconductor allocation shifted from autos to other industries. Later, as the automotive demand spiked, factories were unable to satisfy the new need for chips. This supply and demand imbalance had a ripple effect that has thrown many industries and supply chains into disarray.

Brands and manufacturers require a greater level of connectivity and visibility from their end-to-end supply ecosystem. To achieve this, they must choose a supply chain business network that connects internal production, contract manufacturers, OEMs and logistics partners, allowing for a holistic view of supply and inventory. “What-if” scenarios can then be run to predict how expected inventory can be allocated to meet demand where it’s needed. The data analysis can be used to come up with a reliable plan and communicate the results to customers.

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